Aged Care Facility Website Design

Embracia Aged Care has been a family owned and operated facility for over 30 years. Spending a lot of time in aged care homes growing up, they are passionate about creating a warm, friendly and thriving community of residents. Embracia’s skill is in creating the facility feel like ‘home’. Their lifestyle focused approach means independence is encouraged and exceptional care is always a given.

Embracia Aged Care came to Redsteps Web wanting a new website that allowed for easy user experience, they wanted it to feature all of there services and showcasing their agedcare homes and there individual features. 

our journey with Embracia Agedcare

During the initial consultation, the Embracia Aged Care team outlined their goals and objectives for the new website. They wanted the end result to portray the warmth and homeliness that the residents feel when in care at the facility. Encouraging potential residents to sign up for a tour of the facility was a main goal, so the site was designed around encouraging site visitors to submit a ‘take a tour’ form and get website visitors into a facility in-person to feel the Embracia difference themselves. The site was to include all important information for potential residents and also the families of new and existing residents and was developed with colour and font matching from their logo to ensure there was a consistent look and feel across all Embracia Aged Care brand touchpoints.