3 key terms to measure SEO performance Read time: 3 minutes Measuring SEO performance is crucial to take charge of your efforts in optimising your website for search engines. Since SEO (Search Engine Optimisation) is an ongoing investment, it can sometimes be...
7 terms that help measure the effectiveness of email marketing campaigns Read time: 3 minutes Measuring the effectiveness of email marketing campaigns is crucial to understanding the return on investment this marketing tactic brings to your business. Here, we explain...
8 terms to measure the effectiveness of social media marketing for your business Read time: 3 minutes Measuring the effectiveness of social media marketing for your business can seem like a daunting task with the variety of terms there are to learn. Here, we explain...
4 terms that measure backlink quality Read time: 3 minutes Measuring backlink quality can seem like a daunting task. There are many ways the value a backlink adds to your website can be measured and this adds to the complexity of understanding backlinks. Here, we...
8 terms that help measure the effectiveness of paid traffic Read Time: 3 minutes Measuring the effectivess of paid traffic is crucial to understanding the return your ad dollars bring to your business. Here, we explain what paid traffic is and introduce some...
digital marketing terms every business owner should know Read time: 4 minutes Understanding digital marketing terms helps uncover the meaning of the statistics that come in your digital marketing reports. By looking at these statistics more closely, you will be able...
